NEXUS 2024
Comprehensive visual identity and documentation for NEXUS 2024, a technology seminar organized by Coder FT-UH, featuring modern tech-inspired design elements and cohesive branding materials.
Role
Publication, Design, and Documentation Team Member
Event
NEXUS 2024
Tech Seminar
Location
Universitas Hasanuddin, Makassar, Indonesia
Team
Publication and Documentation Team
Timeline
2 months planning and execution • 2024
Skills & Tools
Skills Applied
Tools & Software
Event Materials
Event Documentation
Challenges
Creating a cohesive visual identity for a tech seminar that would appeal to both students and industry professionals. Designing multiple merchandise items and documentation materials within a tight 2-month timeline while ensuring brand consistency across all touchpoints.
Solutions
Developed a modern, tech-inspired visual identity with a memorable mascot that became the face of the event. Created comprehensive design templates and guidelines to maintain consistency across all materials. Implemented efficient workflows for real-time documentation and live reporting during the event.
Impact
Successfully created a recognizable brand identity for NEXUS 2024 that enhanced participant engagement and created lasting memories. The cohesive design approach contributed to the seminar's professional appearance and helped establish NEXUS as a premier tech event at Universitas Hasanuddin.
Event Overview
NEXUS 2024 was a technology seminar organized by Coder FT-UH (Fakultas Teknik, Universitas Hasanuddin), bringing students, educators, and industry professionals together around current tech trends. As part of the Publication, Design, and Documentation team, I created the event's complete visual identity and documented the experience.
Design Philosophy
The identity was built around "Connecting Tech Minds" — the convergence of innovation, education, and professional networking. The system pairs clean, modern aesthetics with tech-inspired elements: a contemporary logo, a friendly mascot that became the face of the event, a modern color palette, and clear typography that works across print and digital.
Deliverables
- Brand identity — the NEXUS 2024 logo and variations, the event mascot, and brand guidelines.
- Merchandise — event-branded t-shirts and tote bags as participant keepsakes.
- Event materials — participant and speaker certificates, commemorative plaques, and presentation templates.
- Documentation — real-time live reports capturing key moments during the seminar.
Documentation & Coverage
Across the two-month timeline I documented the full arc: the design-development and preparation phase, live visual reports on event day, and a post-event summary of the seminar's outcomes.
Impact
The cohesive design system made NEXUS a recognizable event, the mascot and visuals lifted participant engagement, and high-quality materials gave the seminar a professional presence. Working within the publication team sharpened my skills in collaborative design, tight-deadline delivery, and consistent branding — and set a foundation that continues to shape how Coder FT-UH approaches event branding.
Event Results
Complete visual identity system delivered on time
7+ merchandise items successfully designed and produced
Real-time documentation and live reports throughout event
Positive feedback on visual branding from participants
Increased brand recognition for Coder FT-UH
Successful collaboration within publication team
Credits & Acknowledgments
Coder FT-UH organizing committee
Publication and Documentation team members
Event photography team
Print production partners
Universitas Hasanuddin venue support
Event Tags
More Event Materials
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