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Event DesignEvent WorkRECURSION 1.0National Technology Competition & Seminar20258 months (Sep 2024 - Apr 2025)

RECURSION 1.0

Comprehensive content pipeline management and visual identity coordination for RECURSION 1.0, the first national-scale technology competition and seminar organized by Teknik Informatika Universitas Hasanuddin, featuring multiple competition categories (UI/UX Design, CTF, ICT Business Plan, Competitive Programming) and educational seminars for universities across Indonesia.

Role

Publication, Design, and Documentation Coordinator

Event

RECURSION 1.0

National Technology Competition & Seminar

Location

Makassar, Sulawesi Selatan, Indonesia

Team

Publication, Design, and Documentation Division

Timeline

8 months (Sep 2024 - Apr 2025) • 2025

RECURSION 1.0 — event work cover

Skills & Tools

Skills Applied

Content StrategyVisual Identity DesignTeam CoordinationSocial Media ManagementDocumentation ManagementBrand GuidelinesAnalytics MonitoringCross-divisional CollaborationCompetition ManagementSeminar CoordinationVideo ProductionMotion GraphicsContent Editing

Tools & Software

Adobe PhotoshopAdobe IllustratorAdobe Premiere ProAdobe After EffectsFigmaCanvaCapCut

Event Materials

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Event Documentation

RECURSION 1.0 — event documentation 1
RECURSION 1.0 — event documentation 2
RECURSION 1.0 — event documentation 3
RECURSION 1.0 — event documentation 4
RECURSION 1.0 — event documentation 5

Challenges

Managing an end-to-end content pipeline for an 8-month national technology competition and seminar while coordinating multiple team members across writers, designers, and photographers. This was particularly challenging as RECURSION 1.0 was the first national-scale event organized by Teknik Informatika Universitas Hasanuddin, featuring four major competition categories (UI/UX Design, Capture The Flag/CTF, ICT Business Plan, and Competitive Programming) running throughout March and early April 2025, culminating in the main event on April 13, 2025 with awarding ceremony and national seminar. Establishing new standards and processes from scratch while developing comprehensive content calendars, visual guidelines, and ensuring consistent quality across diverse content formats from initial promotional campaigns through competition documentation to the culminating ceremony and seminar coverage.

Solutions

Developed a systematic content calendar and established comprehensive visual guidelines that served as the foundation for all content creation across competitions and seminars. Implemented efficient coordination workflows for team management and created standardized templates for various content types including Instagram feed posts, Stories, Reels, competition announcements, seminar promotions, event posters, and presentation materials. Set up organized archiving systems with proper metadata and permissions, and established analytics monitoring processes to continuously refine content strategy and maximize reach across all promotional channels for both competitive and educational components.

Impact

Successfully coordinated and delivered a complete content ecosystem for RECURSION 1.0 that enhanced brand recognition and participant engagement across Indonesian universities. As the first national-scale technology competition and seminar organized by Teknik Informatika Universitas Hasanuddin, this project established new standards for event coordination and content strategy that set a precedent for future national events. The systematic approach to content creation and documentation successfully promoted four major competition categories and educational seminars to universities nationwide, created lasting value through comprehensive event archives, and established a scalable framework for future competitions and seminars, successfully positioning Teknik Informatika UH as a leader in national technology event management.

Event Overview

RECURSION 1.0 was the first national-scale technology competition and seminar organized by Teknik Informatika Universitas Hasanuddin, running for 8 months (September 2024 – April 2025). It featured four competitions — UI/UX Design, Capture The Flag (CTF), ICT Business Plan, and Competitive Programming — culminating in the main event on 13 April 2025 with an awarding ceremony and national seminar. As Publication, Design, and Documentation Coordinator, I ran the full content pipeline from concept and design through documentation of every competition and the main event.

Content Strategy

The approach was "Systematic Innovation" — a structured yet flexible framework that kept quality and brand identity consistent across four competitions and the seminar while adapting to each format. It emphasized cross-divisional collaboration and data-driven optimization to maximize reach across Indonesian universities.

Deliverables

  • Brand identity — the RECURSION 1.0 logo and variations, event mascot, and brand guidelines.
  • Merchandise — event t-shirts, stickers, and badges.
  • Event materials — competition and seminar posters, plus presentation templates for speakers and organizers.
  • Social media & video — Instagram feed, Stories, and Reels templates; promotional videos, competition highlights, and motion graphics.

Documentation Across 8 Months

  • Planning (Sep–Nov 2024) — brand identity creation and content-calendar development.
  • Pre-event (Dec 2024–Feb 2025) — promotional production across all categories and the registration campaign.
  • Competition (Mar–early Apr 2025) — coverage and real-time updates across all four competitions.
  • Main event (13 Apr 2025) — awarding ceremony, national seminar sessions, and networking.
  • Post-event — a summary report, content-performance analysis, and an organized archive with metadata.

Impact

  • Coordinated a complete content ecosystem for the university's first national-scale event, setting new standards for event coordination.
  • Promoted four competitions and educational seminars to universities nationwide.
  • Established scalable workflows and a comprehensive archive that continue to guide how Recursion UH runs national events.

The project sharpened my skills in large-scale coordination, cross-divisional communication, timeline management, and analytics-driven content strategy across a diverse team of writers, designers, and photographers.

Event Results

Complete end-to-end content pipeline successfully managed for 8 months

Comprehensive visual guidelines established and maintained

Multiple content formats delivered: Instagram posts, Stories, Reels, competition posters, seminar promotions, presentations

Full merchandise line designed and produced (T-shirts, stickers, badges)

Well-organized photo and video archive with proper metadata created

Successful coordination of writers, designers, and photographers

Cross-divisional alignment achieved with on-time deliverables

First national-scale event successfully coordinated by Teknik Informatika Universitas Hasanuddin

New standards and processes established for national-level events

Analytics-driven content optimization implemented

Successful documentation of competitions and seminars with comprehensive coverage

Credits & Acknowledgments

Recursion UH organizing committee

Publication, Design, and Documentation team members

Content writers and copywriters

Photography and videography team

Cross-divisional collaboration partners

Social media management team

Event Tags

More Event Materials

RECURSION 1.0 — additional material 1
RECURSION 1.0 — additional material 2
RECURSION 1.0 — additional material 3
RECURSION 1.0 — additional material 4
RECURSION 1.0 — additional material 5
RECURSION 1.0 — additional material 6

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